GAIA Natural Baby is an Australian-made skincare brand with a clear and simple mission — to take the worry out of what you're putting on your baby's skin. Developed with a deep understanding of how delicate and sensitive newborn skin really is, every GAIA product is formulated with naturally derived and certified organic plant-based ingredients, keeping the range free from parabens, petrochemicals, synthetic fragrances, and other harsh chemicals that can disrupt or irritate delicate skin.
The GAIA philosophy is refreshingly straightforward: keep baby skincare simple, gentle, and effective. The range is designed around the products parents actually use most in the first five years — covering everything from bath time to bedtime. Their gentle washes and 2-in-1 shampoo and body formulas cleanse without stripping moisture, making them ideal for sensitive newborn skin and tiny eyes. Their moisturisers and soothing creams — enriched with organic oils and butters including avocado oil and aloe vera — help nourish, hydrate, and protect through daily use and reactive flare-ups alike.
For parents whose bubs have eczema-prone or reactive skin, GAIA's skin soothing range has earned a devoted following — with many parents reporting significant improvements after switching. Every product is paediatrician approved, made in Australia to rigorous standards, and suitable from birth.
At Babies.co.nz we stock a carefully selected range of GAIA Natural Baby products. Shop below with Price Match available and 5% back in Rewards on every purchase.